It’s a type of online marketing characterized by a streamlined and unobtrusive ad placement and the targeted and valuable information that it provides to a specified demographic.
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Regardless of what industry you're in, there is absolutely no reason for you not to be developing your business across platforms like Instagram. Business transactions are going down in the DM (Direct Message) every minute of every day.
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We can never emphasize enough how important it is for new companies to document their journey. One of the most important aspects of your journey is to document it and tell your story.
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Don't be oblivious about your online storefront... more people are avoiding your business than you know. If you care about how your physical storefront looks, you should also care about how your online storefront too.
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What is SEO? For most businesses, SEO is a very foreign term. In fact, it is safe to assume that most small businesses don't know what it means at all. SEO stands for Search Engine Optimization... But what does that mean?
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One of the biggest disconnects that we recognize at MMedia between businesses and customers, is the real estate industry. The entire thought process of a shopper, is completely overlooked.
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One of our primary services is to create content, under the assumption that our clients know what to do with it. Our secondary service is to help guide that content to be in it's most effective state.
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There was a time in the digital world when marketing was merely confined to website building and pondering information over the first ten pages of Google.com. Today, the most powerful source of marketing – be it, online or offline is undoubtedly ‘Social Media’.
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While many companies continue to pour money into SEO and social media, others have come to find that influencer marketing provides the greatest opportunity to move the needle.
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Mobile commerce is going strong, as global mobile commerce revenue is forecast to increase from an estimate of just over 170 billion U.S. dollars in 2016 to nearly 694 billion U.S. dollars in 2019.
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You can't ignore social media. That's where all the so-called magic is happening. Some businesses have been built solely on the backs of social media. It can be intimidating at first.
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The purpose of a media strategy is entirely dependent on what the company hopes to achieve with it. Improving public relations is a completely different goal than increasing profits, but both can be achieved through a well-written, well-planned-out media strategy.
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Brands are trying in more ways than ever to connect with audiences across a range of social platforms. It is becoming harder for brands to catch our attention as competition increases and our attention spans have decreased to 8 seconds.
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Video is king in content and marketing. Holding your breath waiting for engagement and sales to come piling on to your lap is ACTUALLY a commonly practiced business strategy!!! (Not Recommended)
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Companies today, are still living in 2003 with their media content... non-existent. From 150+ year old ice cream brands to 2 year old startup companies, there is a serious lack of care for their content.
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Since 2010, we've seen hundreds of lifestyle brands launch, scale, and fail in less than 24 months. Case studies on early stage companies suggest one of three things cause the failure of a lifestyle brand.
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A long time ago shortly after Kodak failed to capitalize on digital photography, an unofficial union formed among photographers and videographers.
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An arrangement in which the supply chain of a company is owned by that company. Usually each member of the supply chain produces a different product or service, and the products combine to satisfy a common need.
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In sports, not every number one draft pick becomes the greatest player in the league, let alone achieve superstar status AND those young players are often stronger, faster and more talented than the older players.
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